Viewpoint Technologies Company
PrintEmail
Home > Technologies > Custom Viewpoint Toolbar
Custom Toolbar Solutions

Custom Toolbar Solutions



Custom Toolbars at a glance


  • Toolbars are evolving from a strict utility model to now include custom applications for your customers.
  • Viewpoint Custom Toolbars are permission-based, allowing you to reach customers on a one to one basis and build deeper relationships.
  • Custom Toolbars diminish the challenges of email communication and bring the customer closer to the brand.
  • Toolbars are a communication channel for customers to "talk back," allowing email, live chat, VOIP, and surveys
  • Custom Toolbars provide the means to dynamically deliver custom, relevant and personalized content on an ongoing basis
  • Toolbars can be positioned as a Loyalty Program or User Group, providing special offers, updates and products and services to a company's best customers


Custom Toolbar Features:



Alerts

Alerts


Provide up-to-date information to your customer base in real time.
Personalized Content

Personalized Content


Enable your customers / users to opt-in to receive specific product information and/or content on an on-gong basis.
Surveys

Surveys


Generate customer feedback by enabling your user-base to easily take surveys and polls
Dynamic Links

Dynamic Links


Enable your customers to easily set up and access links to their favorite content and product pages
Send to a Friend

Send to a Friend


Generate a buzz around your products and services with this effective Viral marketing tool, which allows users to share their toolbar with others
Content Management

Content Management


Track and manage your toolbar program by integrating features of the toolbar into your existing content management tool
Reporting

Reporting


Gain marketing and customer intelligence by tracking usage of the toolbar and all of its individual features

CUSTOM TOOLBAR SDK



Viewpoint's Custom Toolbar Software Development Kit (SDK) allows for efficient development of custom-branded application toolbars, minimizing development costs and significantly increasing the speed to market for new custom applications.

By utilizing a simple browser-based user interface, the SDK provides the turnkey ability to change the look and feel of the toolbar with very little effort, using traditional design packages such as Photoshop and Flash, and to change parameters such as logos, colors and background.

Any additional features that organizations wish to add to the toolbar can be easily developed in HTML. The SDK also includes an Alter Library, using AJAX technology, which provides the capability to communicate with users through a flashing alert indicator on the toolbar.

As a result, this versatile tool enables Viewpoint to efficiently create and market branded toolbars with highly customized features for any industry across the web.


Spotlight: Custom Toolbars in Action
  • Alert Feature

  • Time Sensitive Content

Spotlight: One.org Toolbar
  • Demographic Marketing

  • Customize Your Own Scion

Spotlight: SCION Toolbar
  • Daily Content

Spotlight: Martha Stewart Toolbar
  • Pre-event Driven Content

Spotlight: Razor Gator Toolbar
  • Opt-in targeted content provided

Spotlight: CNET Toolbar
  • Self selected personalized content

Spotlight: One.org Toolbar

Copyright © 2008 Enliven Marketing Technologies Corporation. All Rights Reserved.
Privacy Policy | Terms of Use | Download Media Player | Developer Central